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Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology. - Lightweight 6061-T6 aluminum frame - Shimano Nexus internal three-speed w/coaster brake - Alloy linear pull brakes - Alloy crank and sealed cartridge bottom bracket - Alloy seat post - 26”x 2.35" balloon tires - Custom saddle and grips

Here’s the skinny...you’re not riding one of these to fly under the radar. You’re riding it because it looks gnarly and rides smooth. Introducing the new Cruiser Lux Fat Tire. The fatty 26”x 3.5” tires, super wide rims and 12 gauge spokes practically float over softer surfaces with maximum stability. Meanwhile the disc brakes keep all that awesome under control. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange 14-34t gearing - Mechanical disc brakes - Alloy crank and sealed bearing cartridge bottom bracket - Custom extra-wide alloy rims w/12 gauge stainless steel spokes - 26”x 3.5” Electra fat tires

The Townie Commute 8D is a stylish commuter bike that is built to handle the rigors of the road. It offers eight speeds to choose with a Shimano Rapid Fire Plus shifter and front and rear linear-pull brakes. Large 700c, puncture-resistant Schwalbe balloon tires roll fast and smooth, decreasing vibration on uneven roads. Swept back handlebars provide a comfy, upright position with a wide view of the road so you can spot potential hazards, opportunities and detours. And by detours we mean happy hours

Toughen up your two-wheeled rides with the Townie Path 9D. The sleek design of this new bike includes some of the great features found on other Townies in the line, but with a little more attitude. Electra’s patented Flat Foot Technology, a 9-speed derailleur drivetrain, powerful hydraulic disc brakes and larger 27.5-inch tires provide riders with the confidence to take on a wider range of terrain. The tires include reflective sidewalls for better visibility and K-Shield protection to minimize the chance of a flat. - Comfort is key with a foot-forward pedal position, gel saddle and ergonomic grips. - 9 speeds and hydraulic brakes provide smooth riding on a wider range of terrain. - 27.5" puncture-resistant tires let you focus on the ride and avoid the dreaded flat. - For more versatility, add a Commuter Rear Rack Bag to pack all the necessities for an awesome adventure.

Kool-Stop's New V-Type 2 insert just got heavier with 1.5mm more pad material than the original V-Type insert. Still fits most Shimano Style V-Brake holders Features: - Water Grooves - Dual Compound - Rim Friendly Compounds: - Dual: A fusion of Kool-Stop's two finest compounds which will give superb braking in all weather conditions. This combination produces a more controlled smooth stop! - Salmon: Kool-Stop's most famous Salmon compound is also one of our most aggressive compounds for extreme all weather conditions especially in the wet, but still superb in the dry. - Triple: Kool-Stop's triple compound is their most aggressive compound combination for superb braking and controlled stopping in all weather conditions. - Ceramic: This compound was designed for ceramic coated rims and is great in all weather conditions. - Carbon 2: This compound works great on most carbon wheels and is designed to withstand those fast steep descents without a lot of pad wear. - Black: Kool-Stop's standard compound which is great for all weather conditions, but designed for dry condition riding.

Replacement pads for the popular Magura HS33 and HS11 brake systems. Features rim-friendly compounds: - Black - Standard compound which is great for all weather conditions, but designed for dry condition riding. - Salmon - One of the most aggressive compounds for extreme all weather conditions especially in the wet, but still superb in the dry. - Dual - A fusion of black and salmon compounds which will give superb braking in all weather conditions. This combination produces a more controlled smooth stop! - Electric- This compound is formulated specifically for the higher speeds and weights of electric bicycles. - Ceramic - This compound was designed for ceramic coated rims and is great in all weather conditions. - Trials - An extreme compound for only experienced trick or trials riders needing a compound that will instantly lock the wheels.

- 100% BPA-free insulated water bottle. - The updated design features triple wall insulation, keeping your liquid cooler 2X longer. - Integrated sports cap makes for quick hydration–pull for a cool stream and push to lock for a spill-free seal. - The innovative Sport Cap is two pieces–cap and valve–and easy to clean. Simply twist, pull, and wash. Plus, they're dishwasher safe. - Dash Handle turns your bottle into the ultimate travel companion, and its convenient loop keeps hydration at your fingertips. - Crafted in Colorado to reduce environmental impact - Weight: 150 g / 5.3 oz - Capacity: 0.71 L / 24 fl oz

Let people know you're coming through. And do it in style. Twist to the left, twist to the right Whichever direction, it's the perfect way to say 'hello'. This twister bell provides a pleasant ringing sound all around town. Product details: - Ambidextrous style is designed for both righties and lefties - Fits standard bicycle handlebar - Includes attachment hardware - Fits on handlebar with Bosch Purion display

Let people know you're coming through. And do it in style. Twist to the left, twist to the right Whichever direction, it's the perfect way to say 'hello'. This twister bell provides a pleasant ringing sound all around town. Product details: - Ambidextrous style is designed for both righties and lefties - Fits standard bicycle handlebar - Includes attachment hardware - Fits on handlebar with Bosch Purion display Specs: - Clamp: 22.2mm - Material: Stainless Steel

Twist to the left, twist to the right. Whichever direction, it's the perfect way to say 'Hello.' Twistabell provides a pleasant ringing sound all around town. Let people know you’re coming through—and do it in style. - Ambidextrous style is designed for both righties and lefties - Fits standard bicycle handlebar - Includes attachment hardware - Fits on handlebar with Bosch Purion display - Clamp: 22.2mm - Material: Stainless Steel

Let people know you're coming through. And do it in style. The perfect way to say 'Hello.' Or 'hey there,' 'coming through,' and 'sup. We've made ringing an art form, choose from our unique graphics and bold colors. Product details - Easy-to-push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

Twist to the left, twist to the right. Whichever direction, it's the perfect way to say 'Hello.' This twistable bell provides a pleasant ringing sound all around town. Let people know you're coming through. And do it in style. Details: - Ambidextrous style is designed for both righties and lefties - Fits standard bicycle handlebar - Includes attachment hardware

Twist to the left, twist to the right. Whichever direction, it's the perfect way to say 'Hello.' This twistable bell provides a pleasant ringing sound all around town. Let people know you're coming through. And do it in style. Details: - Ambidextrous style is designed for both righties and lefties - Fits standard bicycle handlebar - Includes attachment hardware

Electra's Seatpost Clamp w/Rack Mounts is the crucial link between your bike and your rear rack. It replaces the standard seatpost clamp to allow rack installation on bikes not originally fitted with rack eyelets.

Twist to the left, twist to the right. Whichever direction, it's the perfect way to say 'Hello.' Twistabell provides a pleasant ringing sound all around town. Let people know you’re coming through—and do it in style. - Ambidextrous style is designed for both righties and lefties - Fits standard bicycle handlebar - Includes attachment hardware - Clamp: 22.2mm - Material: Stainless Steel

Twist to the left, twist to the right. Whichever direction, it's the perfect way to say 'Hello.' This twistable bell provides a pleasant ringing sound all around town. Let people know you're coming through. And do it in style. Details: - Ambidextrous style is designed for both righties and lefties - Fits standard bicycle handlebar - Includes attachment hardware

Let people know you're coming through. And do it in style. The perfect way to say 'Hello' Or 'hey there', 'coming through' and 'sup'. We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Product details: - Easy-to-push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

The perfect way to say 'Hello.' Or 'hey there,' 'coming through,' and 'sup.' We've made ringing an art form. Choose from our unique graphics and bold colors. Let people know you’re coming through—and do it in style. - Easy-to-push lever creates friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware - Mounting Location: Handlebar - Clamp: Universal - Material: 7075 Aluminum Alloy

The perfect way to say 'Hello' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through. And do it in style. - Easy-to-push lever creates a friendly ringing sound - Includes attachment hardware

The perfect way to say 'Hello'. Or 'hey there,' 'coming through,' and 'sup'. We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you're coming through. And do it in style. Details: - Easy-to-push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

The perfect way to say 'Hello.' Or 'hey there,' 'coming through,' and 'sup.' We've made ringing an art form. Choose from our unique graphics and bold colors. Let people know you’re coming through—and do it in style. - Easy-to-push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware - Mounting Location: Handlebar - Clamp: Universal - Material: 7075 Aluminum Alloy

Honka honka. How you say 'hello' in Electra Also translates to 'hey there,' 'coming through,' and 'sup.' Electra bugle horns are arguably the best way to let others know you're around. Product details - Arguably the most fun way to alert other riders or pedestrians of your presence - Classic bugle-style horn has a deep tone - Easily mounts to bicycle handlebars without tools - Classic steel horn with a large rubber bulb and a gloss painted surface - Plastic bracket with silicone strap fits a wide variety of handlebars

A bicycle bell with a quality sound is how you say hello in Electra. - Easy to push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

The perfect way to say 'Hello' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through. And do it in style. - Easy-to-push lever creates a friendly ringing sound - Includes attachment hardware

The best thing to happen to handlebars since grips. - Easy to push lever creates friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

A bicycle bell with a quality sound is how you say hello in Electra. - Easy to push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

A bicycle bell with a quality sound is how you say hello in Electra. - Easy to push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

As one of the key points of contact between the rider and bike, comfortable grips are a must-have. - Vintage-style, hand-stitched grips - Long/short sets designed for bikes with one twist shifters - Length: 125mm (long), 102mm (short) - Set of two grips

The perfect way to say 'Hello.' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through—and do it in style. - Easy-to-push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware - Mounting Location: Handlebar - Clamp: Universal - Material: 7075 Aluminum Alloy

The perfect way to say 'Hello' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through. And do it in style. - Easy-to-push lever creates a friendly ringing sound - Includes attachment hardware

The perfect way to say 'Hello'. Or 'hey there,' 'coming through,' and 'sup'. We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you're coming through. And do it in style. Details: - Easy-to-push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

The perfect way to say 'Hello' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through. And do it in style. - Easy-to-push lever creates a friendly ringing sound - Includes attachment hardware

The perfect way to say 'Hello' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through. And do it in style. - Easy-to-push lever creates a friendly ringing sound - Includes attachment hardware

Let people know you're coming through. And do it in style. The perfect way to say 'Hello' Or 'hey there', 'coming through' and 'sup'. We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Product details: - Cheerful 'ding-dong' doorbell style ring - Fits standard bicycle handlebar - Includes attachment hardware

The perfect way to say 'Hello' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through. And do it in style. - Cheerful 'ding-dong' doorbell style ring - Includes attachment hardware

The perfect way to say 'Hello' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through. And do it in style. - Cheerful 'ding-dong' doorbell style ring - Includes attachment hardware

Let people know you're coming through. And do it in style. The perfect way to say 'Hello' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Product details: - Cheerful 'ding-dong' doorbell style ring - Fits standard bicycle handlebar - Includes attachment hardware Specs: - Clamp: 22.2mm - Material: Steel - Weight: 130g

The necessary final touch on your favorite bicycle, Electra's Ding Dong Bell is the perfect form-meets-function accessory. This classy bell has a pleasant ding-dong sound and simply clamps onto your handlebars for easy installation. Pick the one that expresses you! - Oversized bell with cheerful "ding-dong" doorbell style ring - Fits standard bicycle handlebar - Includes attachment hardware

The perfect way to say 'Hello'. Or 'hey there,' 'coming through,' and 'sup'. We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you're coming through. And do it in style. Details: - Cheerful 'ding-dong' doorbell-style ring - Fits standard bicycle handlebar - Includes attachment hardware

The perfect way to say 'Hello.' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through—and do it in style. - Cheerful 'ding-dong' doorbell-style ring - Fits standard bicycle handlebar - Includes attachment hardware - Mounting Location: Handlebar - Clamp: 22.2mm - Material: Steel - Weight: 130g

The perfect way to say 'Hello.' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through—and do it in style. - Cheerful 'ding-dong' doorbell-style ring - Fits standard bicycle handlebar - Includes attachment hardware - 22.2mm clamp - Mounting Location: Handlebar - Material: Steel - Weight: 130g

Electra's Ergo Grips feature supportive curves and cool stitching. With these stylish grips on your favorite rig, your hands will stay comfortable all ride long.

The perfect way to say 'Hello'. Or 'hey there,' 'coming through,' and 'sup'. We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you're coming through. And do it in style. Details: - Proprietary spring ringer - Fits standard bicycle handlebar - Includes attachment hardware

The perfect way to say 'Hello.' Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors. Let people know you’re coming through—and do it in style. - Proprietary spring ringer - Fits standard bicycle handlebar - Includes attachment hardware - Mounting Location: Handlebar - Clamp: Universal - Material: Brass

Get a grip…or two! Grips are a key point of contact between you and your bike. - Fun and fashionable Electra lifestyle grips help to personalize your ride - Set of two grips - Length: 90mm - Diameter: 20mm - Material: Kraton Rubber

Beep boo boo bop. Store almost anything in these easily attachable handlebar bags. From their juice box, to your keys. Unique designs add flare to any ride. Instant bike rack cred. - Handlebar mounted with Velcro straps - Reflective elements - Cargo capacity: 60 cu in (1L) - Dimensions: 20cm (l) x 7.5cm (w) x 13.5cm (h) - Attachment: Hook and loop strap - Fiber content: Shell: 100% Polyester, Lining: 100% Polyester - Weight: 65g

Get a grip… or two! Because grips are a main point of contact between you and your bike, comfort is key. Extra style is an added bonus. Blue water, warm sand and tropical leaves all at your fingertips. - Fun and fashionable, Electra grips help personalize your ride - Set of two grips - Pair with a matching helmet, bag and saddle

- Newly designed to keep the basket lower and closer to the bike - Compatible with all Electra QR basket models

A little extra support for your basket For things that carry An easy-to-install bracket that attaches a Quick Release Basket to the front of your ride. Product details: - Newly designed to keep the basket lower and closer to the bike - Compatible with all Electra QR basket models

Carry your cargo in style. You have things. We have things to hold those things. Take your stuff everywhere...whether it's beach towels, books or beverages. Electra has you and your stuff covered. - Made of rattan (natural reed material) - 26 x 19.5 x 29 cm (outside diameter) - Handlebar mounted with leather, buckle straps - Dimensions: 28cm (l) x 19cm (w) x 19cm (h) - Attachment: Buckle strap - Includes hardware: Yes - Material: Rattan - Weight: 191g

For the kids, or just the kid in you. Store almost anything in these easy-to-attach handlebar bags, from their juice box to your keys. Unique designs add flare to any ride. Instant bike rack cred. - Handlebar mounted with Velcro straps - Reflective elements

Get back on the road with a replacement handlebar for your cruiser bike. Customize your bike with a new handlebar that fits your own personal style. PRODUCT DETAILS - Original equipment replacement for Vale Go! bikes - 6061 alloy with sandblasted finish

- Uses one 9v battery (not included) - Fits most handlebars

Made of sturdy steel, Electra's Cruiser Ape Hanger Handlebar adds sweet style to any bicycle. The backsweep puts you in a comfortable position on your saddle, and the high rise gives your cruiser bike a touch of classic cool that will get you noticed as you roll down the street.

For the kids, or just the kid in you. Store almost anything in these easy-to-attach handlebar bags, from their juice box to your keys. Unique designs add flare to any ride. Instant bike rack cred. - Handlebar mounted with Velcro straps - Velcro lid - Reflective elements

Enjoy the velvety smooth ride of Electra's extra-wide Cruiser Fatti-O Tire. Plus, its classic design adds a touch of style to any bike.

Brightly colored socks spawned the term sock doping," and now this glove gives rise to glove doping. Show some color and bold graphics with the competizione 2 glove. It's not just about big graphics. The glove is built with our race palm featuring medium-density foam and an ultra-grip silicone pattern, the back of the hand is a sublimated four-way-stretch fabric, and the no-sew stretch wrist closure comes up a bit higher on the wrist. " - Synthetic palm with medium-density foam padding - Silicone grip pattern on palm - Stretch no-sew wrist closure for easy on/off - Stretch back of hand with sublimation-printed graphic - Castelli damping system (CDS) to protect median nerve

Take to the road at intergalactic speeds with graphics inspired by traveling light waves. Our top-end fabrics make short work of managing sweat and move in sync with your body, making for one long-lasting and incredibly comfortable jersey. Bolt ahead and let your winning intentions glow. FEATURES - Liv Race Fit - Powered by ETXEONDO, a durable fabric made in Spain to hold shape over time - 3 rear pockets - Full-length front zipper - Quick-drying, moisture-wicking TransTextura fabric - Sublimated graphics - High-visibility reflective accents enhance safety in low light or foggy conditions - Silicone gripper elastic keeps jersey in place